Thank You For Visiting Michele Anderson and Marketing By Design, LLC.

Wednesday, August 25, 2010

Pack Your Bags: Top 10 U.S. Cities (Employment, Housing, and Compensation)

Are you a recent Generation Y graduate residing in a bustling metropolis? Have you considered relocating to establish a career and embark upon new beginnings?

Which U.S. cities are most conducive for Generation Y graduates? According to CNBC (
http://www.cnbc.com/), the top-10 U.S. cities were evaluated upon three (3) factors: employment opportunity, cost of living, and average salary.

10.) Los Angeles, California
9.) Baltimore, Maryland
8.) Cincinnati, Ohio
7.) New York, New York
6.) Philadelphia, Pennsylvania
5.) Boston, Massachusetts
4.) Dallas, Texas
3.) Denver, Colorado
2.) Phoenix, Arizona
1.) Atlanta, Georgia

As a member of Generation Y, recent M.B.A. graduate, experienced business professional, and Midwesterner, it is essential to consistently seek resources for overall growth and opportunity. Honestly, I was astounded and filled with joy to view a Midwestern city as a fierce competitor. Dynamically, local and national shifts in the economic climate, sustainable employment, and housing sector drastically affected and shook Midwestern viability to the core. However, as expected, the coastal regions are continually represented via California, Maryland, and Massachusetts.

Generation Y is directly in the cross-fire of the dynamically changing environment. We are not the creators of the challenging marketplace; we are merely rising to the challenge of becoming the change! In order to survive and essentially become successful, integration of our generational resilience, education, and overall experience are absolutely necessary.

Monday, August 16, 2010

Ethical Behavior and Standards of Practice: "The M.B.A. Oath"

Oaths are significantly more than a written code, by which professionals are responsible for abiding. Oaths are moral binding fiber which encapsulates business associates, consumers, industries, products, society, and stakeholders: the core of ethics and professionalism.

In 2008, Data Sources uncovered that a mere 8.8% of the United States population 25 years and older posesses a Masters Degree, 1.5% wield a Professional Degree, and astoundingly 1.3% hold Doctoral Degrees (Data Sources: Graduate Degree Attainment of the U.S. Population).

Creation of the M.B.A Oath:
In 2009, several Harvard Business School students created "The M.B.A. Oath" (
http://www.mbaoath.org/). The birth of "The M.B.A. Oath" is attributed to the persistence and perseverance of business students. "The M.B.A. Oath" is the written vehicle, which drives additional value in the M.B.A. Degree. Their motivation was due to historical standards of practice associated with professions such as attorneys, scientists, and entrepreneurs. Moreover, "The M.B.A Oath" created unity and synonymous standards of practice in the overall business sphere.

Generation Y experienced first-hand effects of unethical decisions: Economic destruction and utter dismantling of Wall Street. For the past three (3) years Generation Y continually endures the results of unethical behavior, greed, and dishonesty among industries, professionals, and consumers.

Generation Y is coping by living through one of the worst economic downfalls since the Great
Depression. We are educated, intelligent, and ultimately living proof of the American Dream!

Tuesday, August 3, 2010

M.B.A. Journey: An M.B.A. Education Coupled With Real-World Experience

The Master of Business Administration (M.B.A.) Degree is a highly regarded educational program in which many aspire to achieve: The Holy Grail.

As a member of Generation Y, an education is an essential element of our structural composition. Education is valued and personified as the momentum toward achieving personal and career endeavors. Attending graduate school and successfully completing an M.B.A. degree is a significant milestone in its own right.

According to businessmajors.about.com, the M.B.A. degree is an extremely sought after degree and viewed as an elite educational achievement. An M.B.A. is prospectively for those who desire a true mastery of business concepts and theories, which are applicable in the real world business arena. Real world M.B.A. applications are definitively regarded as the launching pad for the waves of small businesses, corporate insight, and dynamic decision making.

My Journey:
I sincerely feel blessed and genuinely humbled for the opportunity of graduate school coupled with several years of marketing and business experience. In September 2006 I embarked on a four year journey, while working in Real Estate Marketing by day. By night, I attended traditional style lectures and connected with a multitude of domestic and international professionals. The ranks of classmates ranged from accountants, engineers, marketers, and entrepreneurs. The classroom (traditional and virtual) consistently challenged our intellectual horizons and pushed for realistic but creative decision making. However, by May of 2010 the evening lectures, lengthy presentations, piles of books, and team meetings ceased as graduation became reality.

As a member of Generation Y and an M.B.A. graduate, I highly recommend the M.B.A. program, graduate school, and an advanced education. Education is an essential staple across generations, but undoubtedly changed the lives of Generation Y. An M.B.A. degree, provided far more than traditionally based conceptual business framework, it constantly pushed for academic superiority, ethical business practices, and overall excellence.

Tuesday, July 27, 2010

Snapshot of Epitomized Generation Y

The economic downtown over the past three (3) years riveted businesses, changed households, and altered lifestyles for Generation Y and other segments for years to come. The turbulent economic movement made its presence known at the local, national, and world scale. Local and national media resources captured scores of changed lives, which encapsulated the underemployed, unemployed, and disenchanted entrepreneurial spirit in the midst of the devastating fall and hope of recovery.

How are Generation Y undergrads and MBA graduates to shield themselves from the lead, which epitomized an obsession with the launch of their career (and movement throughout the economic recovery)? Generation Y accepted and rose to the challenge of pursuing a college education as professional accelerators, optimistic outlooks for employment footprints, and means to achieve prosperity. Please note this is not to discount and detract from successful individuals who defied barriers, entrepreneurs who endured blood, sweat, and tears, and careers which do not require a business degree. With that said-- this blog is tailored and toward Generation Y business and marketing undergrads and MBA graduates: moving forward.

Your educational pursuits, coupled with intellectual enlightenment and foundational business experience planted the seed for future business opportunities. In such a turbulent economy, the essential components for success are the 3 P’s: Passion, Persistence, and Positivity (not so elequently like the 4 P's of Marketing). Moreover, the pursuit of your dreams without passion and utter persistence would be difficult to grasp without an optimistic perspective.