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Tuesday, July 27, 2010

Snapshot of Epitomized Generation Y

The economic downtown over the past three (3) years riveted businesses, changed households, and altered lifestyles for Generation Y and other segments for years to come. The turbulent economic movement made its presence known at the local, national, and world scale. Local and national media resources captured scores of changed lives, which encapsulated the underemployed, unemployed, and disenchanted entrepreneurial spirit in the midst of the devastating fall and hope of recovery.

How are Generation Y undergrads and MBA graduates to shield themselves from the lead, which epitomized an obsession with the launch of their career (and movement throughout the economic recovery)? Generation Y accepted and rose to the challenge of pursuing a college education as professional accelerators, optimistic outlooks for employment footprints, and means to achieve prosperity. Please note this is not to discount and detract from successful individuals who defied barriers, entrepreneurs who endured blood, sweat, and tears, and careers which do not require a business degree. With that said-- this blog is tailored and toward Generation Y business and marketing undergrads and MBA graduates: moving forward.

Your educational pursuits, coupled with intellectual enlightenment and foundational business experience planted the seed for future business opportunities. In such a turbulent economy, the essential components for success are the 3 P’s: Passion, Persistence, and Positivity (not so elequently like the 4 P's of Marketing). Moreover, the pursuit of your dreams without passion and utter persistence would be difficult to grasp without an optimistic perspective.

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